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Come Fly With Me

Our brief was to design a range of socks and eye masks as part of the Economy Kids Kits on board Virgin Atlantic long haul flights.

Considerations

The age range the kits had to appeal to was between 4 – 12 years old. This was quite a large age range to cover not to mention making the items in the kit gender neutral to make it suitable for both boys and girls. Another important factor was to make the contents reusable and made out of recycled materials as part of the ‘Change is in the Air’ Virgin Atlantic sustainability programme.

Come Fly With Me

Our brief was to design a range of socks and eye masks as part of the Economy Kids Kits on board Virgin Atlantic long haul flights.

Considerations

The age range the kits had to appeal to was between 4 – 12 years old. This was quite a large age range to cover not to mention making the items in the kit gender neutral to make it suitable for both boys and girls. Another important factor was to make the contents reusable and made out of recycled materials as part of the ‘Change is in the Air’ Virgin Atlantic sustainability programme.

Come Fly With Me

Our brief was to design a range of socks and eye masks as part of the Economy Kids Kits on board Virgin Atlantic long haul flights.

Considerations

The age range the kits had to appeal to was between 4 – 12 years old. This was quite a large age range to cover not to mention making the items in the kit gender neutral to make it suitable for both boys and girls. Another important factor was to make the contents reusable and made out of recycled materials as part of the ‘Change is in the Air’ Virgin Atlantic sustainability programme.

The results

Not only were the socks and masks a fun and useful addition to the kids kits, Virgin Atlantic’s little frequent flyers were able to proudly collect a different set each time they flew and wear their special version of Kanye West’s Shutter Shades or Rayban’s Wayfarers whilst they slept. A dream come true for the grown ups!

The results

Not only were the socks and masks a fun and useful addition to the kids kits, Virgin Atlantic’s little frequent flyers were able to proudly collect a different set each time they flew and wear their special version of Kanye West’s Shutter Shades or Rayban’s Wayfarers whilst they slept. A dream come true for the grown ups!

The results

Not only were the socks and masks a fun and useful addition to the kids kits, Virgin Atlantic’s little frequent flyers were able to proudly collect a different set each time they flew and wear their special version of Kanye West’s Shutter Shades or Rayban’s Wayfarers whilst they slept. A dream come true for the grown ups!

Thank you for flying with Virgin Atlantic

Virgin were delighted with the results and proudly handed out thousands of amenity kits to their lucky younger passengers over the course of a year.

Thank you for flying with Virgin Atlantic

Virgin were delighted with the results and proudly handed out thousands of amenity kits to their lucky younger passengers over the course of a year.

Thank you for flying with Virgin Atlantic

Virgin were delighted with the results and proudly handed out thousands of amenity kits to their lucky younger passengers over the course of a year.